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I recently lost my grandma to cancer at the age of 84. She had lymphoma and fought valiantly against cancer twice before, in 2013 and 2014. Despite her strength and resilience, she succumbed to the disease in 2023. Even at 75-76 years old, she batt

Is Your Work Routine Also Like Riya? Riya was like most professionals—busy, reactive, always catching up. Her calendar ruled her, and her notifications never slept. One Monday, she paused. Instead of rushing in, she tried something new. She listed

Customer Acquisition Cost (CAC) The Fitness Brand's First Customer Riya had a dream to launch her own fitness brand, "FitFlex," offering premium gym wear for fitness enthusiasts. She invested months into designing her products and building a sleek w

POV: The Imperceptible Allure Despite her constant efforts to reduce her mindless scrolling, Rhea was unable to resist picking up her phone. "Not today," she would tell herself, but a notification would flash, and the cycle would repeat. She had

Meera, a 24-year-old marketing executive, dreaded team meetings. Every time her manager asked for ideas, she froze, thinking, “What if my idea sounds stupid?” One day, after another silent meeting, she felt ashamed and frustrated. “Why can’t I just s

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How Samantha Leveraged SEO to Build a $10M Business Samantha was a small business owner struggling to make her voice heard in a crowded market. But through sheer grit and some unconventional SEO tactics, she was able to transform her fortunes. 1.