Our client’s CMS was held together by 3 Notion docs, 2 freelancers, and pure anxiety. Every blog post required: A Slack ping A Figma export Manual upload to WordPress Praying the homepage wouldn’t break One time, someone pasted the wrong meta description. Google indexed it as: “Test blog dummy draft ignore please.” It stayed like that for 3 weeks. The founder was frustrated. The marketer was burnt out. And their SEO lead quietly updated his LinkedIn headline. They didn’t need better content. They needed better systems. So we: Centralized their workflow Set up daily auto-publishing Added custom domains + analytics Built error handling (so Google wouldn’t laugh) Now their team just uploads an Excel. And blogs magically go live daily—clean, optimized, predictable. No Slack pings. No chaos. Just traffic. Good systems make great teams look like magic. Follow @souravvmishra if your startup could use fewer breakdowns and more breakthroughs.
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