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LIKHITH
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Medial • 2m
BUSINESS = PROFIT !? Well, Not really The real product isn’t what you buy — it’s what you keep buying ⬇️ Check this out ⬇️ Cinemas lose money on movie tickets but make it back through snacks like popcorn,nachos etc This is called "Loss leader Statergy" and it is used everywhere but we barely notice. Here are some examples ■ Xbox /Playstation ●Loss: Console ●Profit: Games, in-game purchases ■ Printers ●Loss : Printer hardware ●Profit : Ink cartridges ■Razors (popularly known as Gillette model) ●Loss: Razor handle ●Profit: Replacement blades ■ Freemium apps/Games ●Loss : Free version ●Profit : In-app purchases, Subscriptions ■ Coffee machines ●Loss: Coffee machine ●Profit: Coffee pods/capsules ■E-Book readers (Kindle) ●Loss: Kindle device ●Profit: E-book purchases ■Fast food value deals ●Loss : ₹99 burgers ●Profit : Fries, coke, add-ons etc ■ Electric toothbrushes ●Loss : Cheap toothbrush ●Profit : Replacement brush heads Smart businesses don't just sell products, They build ecosystem⚡️ Like + follow LIKHITH for more
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