Growth Looks Sexy. But Itās Often a Distraction š„ Hereās a dirty little truth of startup land: Most startups donāt die because of competition. They die because they scaled too fast. ā Burned cash on ads ā Hired too many people ā Built features nobody used All because of one dangerous word: Growth. But growth ā progress. Growth without retention = leak Growth without feedback = noise Growth without product-market fit = vanity Want a better goal? Depth > Width ā Get 100 people to love you ā Before chasing 10,000 who barely care Ask yourself: ā Do users come back without a reminder? ā Would they miss you if you shut down? ā Are they telling friends without referral cash? If the answer is ānoā ā pause the scale. Learning :- You donāt need a growth strategy. You need a gravity strategy. Build something that pulls users in ā Again. And again. Then? Scale becomes a side effect. Just like Medial š„ Niket Raj Dwivedi
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