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Nawal

Entrepreneur | Build... • 3m

Growth Looks Sexy. But It’s Often a Distraction 🔥 Here’s a dirty little truth of startup land: Most startups don’t die because of competition. They die because they scaled too fast. → Burned cash on ads → Hired too many people → Built features nobody used All because of one dangerous word: Growth. But growth ≠ progress. Growth without retention = leak Growth without feedback = noise Growth without product-market fit = vanity Want a better goal? Depth > Width → Get 100 people to love you → Before chasing 10,000 who barely care Ask yourself: → Do users come back without a reminder? → Would they miss you if you shut down? → Are they telling friends without referral cash? If the answer is “no” — pause the scale. Learning :- You don’t need a growth strategy. You need a gravity strategy. Build something that pulls users in — Again. And again. Then? Scale becomes a side effect. Just like Medial 🔥 Niket Raj Dwivedi

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