Zomato & Swiggy just got a “RAPID” competitor. And it’s not who you’d expect.” Rapido — the bike taxi giant — is now entering food delivery and they’re not just testing the waters…They’re diving in with a zero-commission model. Yes, ZERO. While restaurants cheer, investors raise eyebrows. And Swiggy-Zomato? Quiet. But watching. Why does this matter? • India’s food delivery space is a duopoly — Zomato and Swiggy own over 95% of it. • Previous challengers failed. (Remember Uber Eats? Amazon Food?) • But Rapido brings 100M+ users, a delivery fleet, and a lean ops model. Even more interesting? Rapido’s endgame isn’t just biryani at your doorstep — It’s a full-stack fintech + logistics ecosystem. From food to payments. From bikes to bytes. So here’s the real debate: • Is Rapido disrupting a broken model? • Or entering a battlefield that burns billions? Could this finally be the shake-up India’s foodtech market needs? Or will it end up as yet another failed “Zomato challenger”?
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