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7 Essential Metrics Every Startup Should Track 1. Customer Acquisition Cost (CAC) https://www.investopedia.com/terms/c/customer-acquisition-cost.asp 2. Lifetime Value (LTV) https://www.investopedia.com/terms/c/customer-lifetime-value-clv.asp 3. Bu

CAC vs LTV – The Unit Economics Every Founder Must Know You’re getting users. You’re spending on ads. But is your startup actually making money per customer? If your CAC is higher than your LTV, you’re not building a business — you’re burning cash.

✅ Must for Business Students 🥇10 Most Important metrics that are asked by investors. 1. Revenue Growth Rate 2. Monthly Recurring Revenue (MRR) 3. Burn Rate 4. Cash Runway 5. Gross Margin 6. Customer Acquisition Cost (CAC) 7. Customer Lifetime Val

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Which metric is most commonly used by startups to measure product-market fit? A) Customer Acquisition Cost (CAC) B) Net Promoter Score (NPS) C) Customer Lifetime Value (CLV) D) Monthly Recurring Revenue (MRR)

🥇10 Most Important metrics that are asked by investors. 1. Revenue Growth Rate 2. Monthly Recurring Revenue (MRR) 3. Burn Rate 4. Cash Runway 5. Gross Margin 6. Customer Acquisition Cost (CAC) 7. Customer Lifetime Value (LTV) 8. Churn Rate 9. Unit

7 Startup Metrics Investors Actually Care About: 1)CAC / LTV ratio 2)Monthly active users (MAU) 3)Retention rate (30/60/90 day) 4)Burn rate 5)Revenue growth (MoM/YoY) 6)Churn rate 7)Payback period

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Mastering Unit Economics Unit economics isn’t just a metric—it’s your startup’s financial DNA. It reveals whether each customer adds value or drains cash. Here’s how to build your unit economics from scratch: 1. Define Your Economic Unit What drives