IPL teams make losses on paper — and that’s the strategy.
They’re not failing. They’re marketing, building brand value, saving tax, and creating long-term fanbases.
It’s not a cricket game. It’s a business league.
In 2024, Indians bought 883 million movie tickets, 6 per cent fewer than in the previous year. They spent over Rs 11,800 crore on those tickets, about 3 per cent less than in 2023.