Hey I am on Medial • 6m
kurkure didn’t just enter the snack game, it became the snack game
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Faad Network • 6m
In 1999, PepsiCo had no clue that Kurkure would beat ITC and 3000 companies and become a 10,000 CR brand two decades later. Here is how they did it in five steps.👇 1. Unlike Western chips, Kurkure's masala-coated corn puffs created a distinct snack
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