In 1999, PepsiCo had no clue that Kurkure would beat ITC and 3000 companies and become a 10,000 CR brand two decades later. Here is how they did it in five steps.👇
1. Unlike Western chips, Kurkure's masala-coated corn puffs created a distinct snack
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Anonymous 1
Hey I am on Medial • 1m
kurkure didn’t just enter the snack game, it became the snack game
0 replies3 likes
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I love the fact that to eat a kurkure of 20rs there's such a huge difference in between online q commerce platforms and offline brick n mortar stores.
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In 1999, PepsiCo had no clue that Kurkure would beat ITC and 3000 companies and become a 10,000 CR brand two decades later. Here is how they did it in five steps.👇
1. Unlike Western chips, Kurkure's masala-coated corn puffs created a distinct snack
Bhavish just became the hero of indian business ecosystem
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Vighnesh Battu
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What if I start a brand on Non veg snack company with a great distribution network coz it has less shelf life
Is this the future trend of snack industry??