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Authenticity. Some will do it to go viral. Others will do it to share a part of themselves with the world. The former have a short shelf life. The latter will have staying power.

Indian businesses work on cannibalism, everyone eats each other and the government is just concerned about tax collection.there is no concept of business protection. Brick and mortar retailers were eaten by e commerce and e commerce will be eaten by

Is brick and mortar retail going to stay relevant in upcoming years with high penetrations of e commerce and quick commerce? And how should a retailer sustain in this high competitive market where all the big players are diving in retail industry.

Ecommerce platforms are rapidly undermining small retailers by offering unparalleled convenience, lower prices, and vast product selections. Their advanced logistics and marketing strategies attract consumers, leaving local stores struggling to compe

Strategy For Startup Growth — ( 2 ) ★ 2nd part of 4P strategy and please read my previous post for better strategy understanding. 2. PLACE — Where will your potential buyer look for your product? Will it be found in a brick and mortar store

Does Biometric Login Hold The Future of Passwords? Gone are the days when login authentication was restricted merely to a jumble of letters, numbers, and special characters. While the conventional system of “passwords” is still relevant, the future

Next, once a major name in Indian electronics retail with over 200 stores nationwide, met an unfortunate demise due to excessive ambition and inability to evolve. The chain recklessly expanded, opening hundreds of new outlets without proper planning,

Everyone thought Steve Jobs was insane in 2001... When he opened brick-and-mortar stores. Other tech companies had JUST closed 100s of branches. Dell was making BILLIONS selling PCs online. But Jobs saw something no one else did... The story behi

SEO : The greatest SIP for brands Let's talk about how to boost your online visibility and crush it in the digital game! Follow me and DM for guidance. 1. Keyword Magic: Think of keywords like secret codes that unlock the door to your website. Find

𝗙𝗹𝗶𝗽𝗸𝗮𝗿𝘁 𝗰𝗼-𝗳𝗼𝘂𝗻𝗱𝗲𝗿 𝗕𝗶𝗻𝗻𝘆 𝗕𝗮𝗻𝘀𝗮𝗹 𝗹𝗮𝘂𝗻𝗰𝗵𝗲𝘀 "𝗢𝗽𝗽𝘁𝗿𝗮" Flipkart cofounder Binny Bansal launched a new startup, Opptra, which specialises in developing franchise business portfolios. Opptra will license and sell