Lawsuits are just one of the reason which led to their failure. The main reasons were high costs, and hugh churn rate (customers leaving the platform).
💡 Ever heard of “Churn Rate” in startups? It’s the silent killer.
I’ve seen so many early-stage teams obsess over growth…
🚀 more users
🚀 more downloads
🚀 more signups
But here’s the truth:
If your users keep leaving, none of that matters.
🔁 C
This infographic shows key startup metrics. MRR is monthly recurring revenue, while ARR is annual recurring revenue. ARPA shows average revenue per customer. Gross Profit is revenue minus costs. TCV and ACV measure contract values. LTV predicts total