Will become a inspir... • 7m
“Who’s the Hero: Your Product or Your Customer?” The concepts of “Product as Hero” and “Customer as Hero” shape how brands tell their stories. In the “Product as Hero” approach, the product is the star — solving problems with innovation and performan
See MoreYour unseen need, me... • 20d
WHAT DO WE DO? We study Businesses and the Global economy to determine what they are today, what they are capable of becoming, and what structurally prevents that outcome. We identify hidden opportunities, remove systemic constraints, and create new
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