𝗝𝗮𝗰𝗸 𝗗𝗼𝗿𝘀𝗲𝘆 𝗼𝗻 𝘄𝗵𝘆 𝗯𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝘀𝗼𝗺𝗲𝘁𝗵𝗶𝗻𝗴 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿𝘀𝗲𝗹𝗳 𝗰𝗮𝗻 𝗯𝗲 𝗯𝗲𝘁𝘁𝗲𝗿 𝘁𝗵𝗮𝗻 𝘁𝗿𝘆𝗶𝗻𝗴 𝘁𝗼 𝘀𝗼𝗹𝘃𝗲 𝗮 𝗽𝗿𝗼𝗯𝗹𝗲𝗺 Jack Dorsey didn’t set out to build Twitter. He joined Odeo, a podcasting startup. But there was a problem—no one at Odeo actually cared about podcasting. “We were not building tools for us. We were building tools for other people.” Odeo struggled. They needed a new idea. That’s when Jack pitched something different—Twitter. It wasn’t solving a big problem. It wasn’t backed by market research. It was just something they wanted to use. “Twitter solves no one’s problem at all. It was something we wanted to see in the world.” They built it anyway. And soon, millions of others wanted it too. But here’s the real lesson: Twitter wasn’t even a startup at first. It was just a side project inside a dying company. “Entrepreneurship is not about starting a company. It’s about taking a risk to build what you want to see in the world.” Most people chase ideas they think will make money. Jack and his team chased what excited them. That’s how Twitter happened. So stop waiting for the perfect startup idea. Build what you wish existed. The world might just want it too. Follow Vishu Bheda for more valuable startup insights from the world's best founders!
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