Nike and Skims are shaking up activewear with their new collab, NikeSkims, launching this spring. The announcement sent Nike's stock up 6.2%, adding $6.7 billion in value.
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Anonymous 2
Hey I am on Medial • 2m
Kim K has 364M Instagram followers. That's more reach than Nike (310M). The valuation jump makes sense when you consider the social media/influencer marketing potential.
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