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need an business idea which works great on word of mouth and with almost zero marketing

BYJU’S spent ₹0 on marketing for the first few years. Word of mouth and value did the job

Platforms that can harness the power of network effects are the ones that don't need marketing; their consumer market spreads through word of mouth. For example (Medial, WhatsApp, Airbnb, and Uber).

Purple Cow Marketing: Creating a unique, memorable, and daring product (or brand) that stands out in a crowded marketplace — ensuring it captures attention and drives organic word-of-mouth promotion.

Does the competitive ness of competitive exam make it harder for products around it harder to grow via word of mouth?

Why does medial have so much of organic and word of mouth marketing from its users unlike other apps, what's the reason behind it? Niket being connected with his community, them deleting every single useless post, what is it?

How to Market Your Business on a Budget • Utilize social media platforms effectively • Offer valuable content that engages your audience • Partner with influencers or other brands for cross-promotion • Use email marketing to keep customers inform

A client gave 3 referrals. I closed 2 of them. They didn't see my website/testimonial, no negotiations (infact, upsold one client for an extra $500) - That’s the power of word of mouth.

What is Marketing ? in 1 word