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Vishu Bheda

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Medialย โ€ขย 2m

Kunal Shah's Delta 4 Theory: Why Some Startups Win Big & Others Fail Most people hate switching unless the new option is at least 4X better than what they already use. Thatโ€™s the core of Kunal Shahโ€™s Delta 4 Theoryโ€”if your product isnโ€™t a massive improvement, people wonโ€™t bother. What Makes a Product Delta 4? โ€ข So good that once people try it, they never go back. โ€ข Something they love so much, they tell their friends about it. 4 Ways to Make a Delta 4 Product (With Simple Examples) โ€ข Save Time โ†’ Google vs. Books Google gives instant answers, while books take hours to search through. โ€ข Save Money โ†’ WhatsApp vs. SMS WhatsApp is free, while SMS used to cost money per text. โ€ข Make Life Easier โ†’ Swiggy vs. Calling Restaurants Ordering food in two taps vs. long, frustrating phone calls. โ€ข Boost Status โ†’ iPhone vs. Normal Phones iPhone users feel premium, while regular phones donโ€™t carry the same status. Is Your Startup a Delta 4? Ask yourself: โ€ข Does it save a LOT of time? โ€ข Is it MUCH cheaper? โ€ข Is it SUPER easy to use? โ€ข Does it make people FEEL better? If not, youโ€™re just another optionโ€”fix it before scaling! I share insights like this to help you build smarter, better startups. Follow Vishu Bheda for more!

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