Back
Vishu Bheda
•
Medial • 9m
Kunal Shah's Delta 4 Theory: Why Some Startups Win Big & Others Fail Most people hate switching unless the new option is at least 4X better than what they already use. That’s the core of Kunal Shah’s Delta 4 Theory—if your product isn’t a massive improvement, people won’t bother. What Makes a Product Delta 4? • So good that once people try it, they never go back. • Something they love so much, they tell their friends about it. 4 Ways to Make a Delta 4 Product (With Simple Examples) • Save Time → Google vs. Books Google gives instant answers, while books take hours to search through. • Save Money → WhatsApp vs. SMS WhatsApp is free, while SMS used to cost money per text. • Make Life Easier → Swiggy vs. Calling Restaurants Ordering food in two taps vs. long, frustrating phone calls. • Boost Status → iPhone vs. Normal Phones iPhone users feel premium, while regular phones don’t carry the same status. Is Your Startup a Delta 4? Ask yourself: • Does it save a LOT of time? • Is it MUCH cheaper? • Is it SUPER easy to use? • Does it make people FEEL better? If not, you’re just another option—fix it before scaling! I share insights like this to help you build smarter, better startups. Follow Vishu Bheda for more!
Replies (7)
More like this
Recommendations from Medial
Poosarla Sai Karthik
Tech guy with a busi... • 21d
Have you heard of Kunal Shah’s Delta 4 principle? It says when something improves life so much that we never want to go back, its Delta is above 4 - and that makes it revolutionary. Think about how AI has changed our world. ChatGPT made learning
See More
Account Deleted
Hey I am on Medial • 1y
Most smartphone makers are using ODMs to make phones Even Samsung uses ODMs Most Motorola phones are ODM-based Many phone makers use ODMs to save costs and produce phones faster so that they can launch them quickly in the market, especially budget
See More
Mohammad Asaad Sayed
My mind to me a king... • 9m
BlackBerry vs. iPhone: A Market Survey 📱 1. User Base : -BlackBerry: Corporate professionals, security-focused users. -iPhone: Mass-market appeal, from Gen Z to executives. 2. Key Strengths : -BlackBerry: Enterprise-grade security, physical keyboa
See More
Download the medial app to read full posts, comements and news.