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Vishu Bheda
ย โขย
Medialย โขย 1y
Kunal Shah's Delta 4 Theory: Why Some Startups Win Big & Others Fail Most people hate switching unless the new option is at least 4X better than what they already use. Thatโs the core of Kunal Shahโs Delta 4 Theoryโif your product isnโt a massive improvement, people wonโt bother. What Makes a Product Delta 4? โข So good that once people try it, they never go back. โข Something they love so much, they tell their friends about it. 4 Ways to Make a Delta 4 Product (With Simple Examples) โข Save Time โ Google vs. Books Google gives instant answers, while books take hours to search through. โข Save Money โ WhatsApp vs. SMS WhatsApp is free, while SMS used to cost money per text. โข Make Life Easier โ Swiggy vs. Calling Restaurants Ordering food in two taps vs. long, frustrating phone calls. โข Boost Status โ iPhone vs. Normal Phones iPhone users feel premium, while regular phones donโt carry the same status. Is Your Startup a Delta 4? Ask yourself: โข Does it save a LOT of time? โข Is it MUCH cheaper? โข Is it SUPER easy to use? โข Does it make people FEEL better? If not, youโre just another optionโfix it before scaling! I share insights like this to help you build smarter, better startups. Follow Vishu Bheda for more!
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