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Only Buziness

Business enthusiasti...ย โ€ขย 1m

Case Study: Rare Rabbit -mini pack Introduction Founded in 2015, Rare Rabbit quickly became a $300M brand by offering European-inspired designs with Indian fits, high-quality fabrics, and an exclusive experience. How Rare Rabbit Built Its Identity - Design & Quality: Inspired by Italian & Scandinavian fashion, using premium fabrics. - Control Over Production: Owning design, manufacturing, and retail ensures quality and efficiency. - Smart Expansion: Began with exclusive stores , later expanding to online platforms like Myntra, AJIO, and Flipkart. Why Itโ€™s Successful - Exclusivity & Accessibility: Offers luxury at competitive prices. - Premium Branding: Elegant stores and packaging. - Diverse Expansion: Grew into footwear, accessories, and womenโ€™s fashion. Challenges Ahead - Competing with global brands like Zara and H&M. - Scaling without losing exclusivity. Conclusion Rare Rabbitโ€™s strong identity and quality focus fuel its growth, but its future lies in expanding smartly without compromising exclusivity. From Only Buziness Follow for more

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