PESTLE Framework:- The framework analyzes external factors influencing a business. 1] Political:- Government policies, regulations, stability, tax policies, trade traffic 2] Economic:- Economic growth, inflation, exchange rates, interest rates 3] Social:- Cultural trends, demographics, consumer behaviors, education levels 4] Technological:- Tech advancements, R&D, innovation which affects operations and competitiveness. 5] Legal:- Employment laws, intellectual property, regulatory changes affecting business 6] Environmental:- Sustainability, impact of ecological concern on brand image, climate change These factors can shape market demand, user needs, and go-to-market strategies. The framework's result can then be used for decision-making and risk mitigation.
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