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Pulakit Bararia
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One essential truth for every founder is this: no one cares about your idea as much as you do. You could share it with 100 people, and while some may comment on it, most will forget about it soon after. Simply broadcasting your idea won’t help you gain users. To attract users, the most important step is creating something people truly want—something that solves a real problem or makes life significantly easier. A product that provides clear value is far more likely to resonate with your audience. Once you’ve built a product that people need, focus on consistent advertising to showcase its value. Platforms like Instagram are powerful tools for building awareness and cementing your presence. Repetition is key—keep highlighting how your product can improve their lives, and you’ll increase your chances of gaining users. Another way to stand out is by making your product unique. Companies like Daily Objects and Teenage Engineering succeed because of their distinct, innovative offerings.
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