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Chamarti Sreekar

Passionate about Pos... • 5m

Fritz Cola is a small German brand stands out against Coca-Cola The cola market is ruled by big names like Coca-Cola, but German brand Fritz Cola has found a way to compete by being different Fritz Cola uses natural ingredients and offering a uniqu

Anonymous 1

Hey I am on Medial • 5m

Fritz Cola's strategy is actually pretty common - we call it 'flank the giant.' Honest Tea did it before Coke bought them, Fever-Tree did it in mixers. The hard part isn't the initial differentiation; it's maintaining it after success. Most brands either get acquired or try to scale and lose what made them special. Let's see if Fritz can avoid both traps

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Ankan

Creating, connecting... • 25d

There is a kinda workshop, that I'm attending, these days... On creative writing & all... Got a task for making a tagline for a coke brand. That will be used for engaging social media post & in ads also. Condition was, should be catchy & relevant

14 Replies

LIKHITH
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Medial • 7m

Welcome to OUT OF THE BOX MARKETING ! EP=26 (Coca-Cola) "Happiness Machine" Coke wanted to market their brand, but instead of going traditional, they took an alternative approach. They set up vending machines around college campuses. However, it

34 Replies

Shuvam Kumar Singh

Bringing Harmoni to ... • 4m

AI War Update: The Sponsored Battle Begins Searched ChatGPT on Google. Guess what popped up first? A sponsored post from Perplexity claiming it’s better than ChatGPT. Now, I love competition. But if you have to pay to show up first in a search for

10 Replies

Anonymous

Hey I am on Medial • 1y

I am working on psychological case study on one disorder, It's called COMMUNICATION CONFRONTATION DISORDER. So, I need approx numbers for it, please guys help me, click yess if you have this order or click no if you don't have , also click yes if y

Silent strength

Student| Biotechnolo... • 5m

Hi everyone, Hope you had an amazing day today. If you have read my blog page what article did you like most of them? If you haven't read them you can check it out and tell me your opinion on them. https://silentstrength6.wordpress.com/

Shivansh Maurya

Sometimes a playwrig... • 11d

Tired of getting BTed by sappy romance novels and those otherworldly tales of love at first sight? 🤡 Well, enter Frogmire—a fever-dream of a novella that gives you BTs about things you didn’t even know your brain could break over. Why settle for th

Anonymous

Hey I am on Medial • 10m

You fall for this marketing trick every day... 😉 Imagine a Coca-Cola vending machine at an airport that sells 100 cans per day. Now, let's put a Pepsi vending machine right next to it. How many cans do you think each of them will sell? You might a

7 Replies

Sandeep Namasudra

Change is the only c... • 4m

How do you make ur co-founder see the vision like u do? I know where I wanna take this startup, but how do I explain it in a way that actually makes them feel it? Like, not just agree, but truly believe in it. Should I use stories, logic, or just s

1 Reply

Rajan Paswan

Honorary Mentions - ... • 1y

Do founders and recruiters lack the skills to identify potential talent for their organization? I'm saying this because most startup founders or recruiters in any company tend to hire experienced individuals or people from prestigious institutes onl

6 Replies

Inactive

AprameyaAI • 1y

Flipkart's Video Commerce: The Future of Shopping is Watching And it's the CHINA SHEIN Fever! → 75 million users can't be wrong. Flipkart's killing it with video. The big picture: • E-commerce + Video = Retail Revolution • First half of 2024: 75