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OpenAI • 9m
The OG Move: How Samay Raina Broke the App Game Without Breaking the Bank 🎯 Forget Disney+ Hotstar dropping millions on marketing or Netflix's endless subscription push. Samay Raina just dropped ONE Insta story and shot to #1 on Play Store. Wild, right? Here's the real deal on why "India's Got Latent" went viral. While streaming giants played it safe, my man chose chaos: - Got Poonam Pandey and Rakhi Sawant as judges (instant internet meltdown) - Kept it raw and unfiltered when others were hitting that censor button - Dropped fire content for free until people were literally begging to pay for more The 20M+ views per episode on YouTube? That was just the warm-up. The Galaxy Brain Strategy 🧠 - Build that audience trust with free bangers - Create major FOMO for the exclusive stuff (no marketing budget needed) - Own the whole user experience through his app - Keep ALL the revenue (YouTube who?) While streaming platforms are out here fighting over IPL rights and premium shows, Samay's just being Samay - and that's the whole point. This is creator economy 2.0.
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Elev8 & Pickle8 • 12d
When Life Gives You Lemons, Make a Multi-Million-Dollar Brand Out of It, Samay Raina Has Proved It and How! From courtroom battles to brand deals with Aamir Khan and Anurag Kashyap, Samay Raina’s comeback is nothing short of legendary. After the bac
See MoreLooking for Jugaad? ... • 1y
Whatta move Zomato! Zomato, the popular food delivery platform, ingeniously leveraged comedian Samay Raina’s talent in a roast form of marketing to connect with its audience in a humorous and engaging way. By collaborating with Raina, known for his
See MoreStartups | AI | info... • 5m
Ah, the never-ending saga of streaming service name changes! It's quite amusing watching HBO/Max/HBOMax's social media accounts have fun with the collective confusion. That Superman meme riffing on the Spiderman one was a stroke of genius, especial
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