Tinder’s $42 Billion Party Hack: The Genius Trick That Started It All!
Tinder, one of the biggest dating apps today, started small.
Back in 2012, it was just an idea called "Matchbox," created by students at USC.
They needed a way to make it pop
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Anonymous 1
Hey I am on Medial • 4m
Making people download an app to party? Brilliant marketing!
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The types of tricks used by
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Tinder didn’t grow with ads. It grew with parties 🔥 🎉 🥳
When Tinder launched in 2012, nobody cared.
Dating apps weren’t cool yet.
People felt awkward about being seen on one.
Tinder needed users. Lots of them. Fast.
So, what did they do?
They
Amid app store restrictions, TikTok now allows US Android users to download the app directly from its website.
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