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In 1982, Chandubhai Virani, the 60-year-old founder and chairman of Balaji Wafers Private Limited, began creating potato wafers with a little investment of Rs 10,000 in a shed built in his backyard. He subsequently went on to develop a firm with

How startups really work: 1. Spot a problem and make a solution. 2. Sell it, grow it, and make everyone think it’s the next big thing. 3. Build a monopoly and stop caring about the problem. 4. Someone else starts a new startup to fix the mess you

In this case, Dilip has invested in a brand called superyou producing protien wafers. The bars taste awful, contain extremely high dosage of saturated fats and are high on chemicals that can increase blood sugar. Despite that the guy says don’t be a

When do you think the AI bubble will burst? I think it have already started. I've also seen few brands started mentioning "Made by humans, no AI used". What will be the future? Your thoughts?

Today brands are fighting for Brain Estate. In today’s customer’s mind ; there is the space for only few brands which catch their attention ( of course they can’t remember almost all brands in the market). These days where the market is cluttered wit

We have heard about many luxury brand's and even many of us also follow there page on Instagram but have you ever heard but quit luxury brand's. The brands only popular among super rich peoples they have limited coustomers and according to me there i

In the previous post, I talked about the expanding market size of a product - SUCCESS. Continuing the same post, I have a thesis that money would become secondary for everyone. People will be less aspirational about money in future compared to today

I'm surprised that few entrepreneurs are not even target festivals like navratri for marketing even the whole customer base is currently engaged with this festival so try something Unique even few are just 😂 saying happy navratri and not doing anyth

India's sneaker market is experiencing an exciting surge. Stumbled upon this exciting start-up -> Comet . They raised $1.5 M seed last year and are expected to announce a Series A in the next few weeks. ⏭️Investors include: Elevation Capital, Nex

Hey, Is there a possibility of following idea? There should be a web application where content creators and brands can connect directly. Advantages: 1. Brands can finds appropriate Content creators for their advertisement campaigns in seconds. 2.