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Sarun George Sunny

Stealth • 1d

OfBusiness Business Model: Redefining B2B Commerce OfBusiness is revolutionizing India’s B2B landscape by addressing two key SME challenges: sourcing reliable raw materials and accessing affordable credit. By combining procurement, financing, and technology into a single platform, it provides seamless, scalable solutions to industries like manufacturing, infrastructure, and construction. How It Works 1. Streamlined Procurement OfBusiness simplifies raw material sourcing for SMEs by offering high-quality products like steel, cement, and chemicals at bulk-discounted prices. Its efficient supply chain ensures reliability and consistency, solving traditional procurement inefficiencies. 2. Embedded Financing A standout feature is the integration of credit into procurement. SMEs can access tailored working capital loans via OfBusiness’s NBFC arm. These loans align with SME cash flows, enabling businesses to scale without worrying about financial constraints. 3. Technology-Driven Operations AI and data analytics are at the core of OfBusiness, enabling precise credit risk assessment, optimized logistics, and actionable insights for SMEs. This enhances both customer experience and operational efficiency. GrowthX Strategy 1. Integrated Ecosystem By combining raw material procurement with financing, OfBusiness creates a sticky customer base. SMEs gain a complete solution, ensuring recurring business and long-term loyalty. 2. Focus on High-Demand Sectors Targeting industries with frequent and large-volume needs ensures steady demand and predictable revenue streams. 3. Tapping Emerging Markets Expansion into tier-2 and tier-3 cities allows OfBusiness to serve underserved SMEs, tailoring solutions to their unique challenges and driving adoption. 4. Data-Driven Scalability Proprietary algorithms power efficient credit underwriting and supply chain management, ensuring growth while minimizing risks. 5. Recurring Revenue Model Long-term contracts and repeat orders create stable cash flows, making the business resilient to market fluctuations. Competitive Edge • Holistic Solutions: OfBusiness integrates commerce and credit, providing unmatched value to SMEs. • Tech-Led Efficiency: AI-driven operations reduce costs and improve scalability. • SME Focus: A deep understanding of customer needs enables personalized, impactful solutions. Challenges and the Road Ahead OfBusiness faces challenges like rising NPAs, geographic scaling complexities, and increased competition. However, by enhancing credit risk models, operational efficiency, and technology, it is well-positioned to overcome these obstacles. The Future of B2B Commerce OfBusiness is more than a business; it’s a catalyst for SME growth and economic transformation. Its GrowthX strategy ensures it remains a leader in B2B commerce by empowering SMEs and delivering integrated, scalable solutions. With its focus on solving real problems, OfBusiness is shaping the future of Indian business.

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