🚀 Medial Secures Investment on Shark Tank India - Fueling the Future of Professional Social Networking. 🔥

News

Messages

Try our Valuation Calculator →

Back

Vishnu kumaran

Design guide for you... • 6m

Why does capturing the market matter more than anything? Let's take UPI as an example. While other UPI apps took time to build an excellent, cutting-edge product, Google Pay and PhonePe started by releasing their MVP first and later improved their apps with regular feedback. What happened then? Now, PhonePe and Google Pay hold the largest market share in UPI. Is it true? I made a UPI app in my hometown. When I asked merchants 'Do you have UPI?', they replied, 'We have PhonePe and Google Pay.' Seems obvious that people are more familiar with those brand names. Another incident is when I tried to pay through super.money and showed them the payment proof. They were confused. I asked what happened and then came to know that the shopkeeper was familiar with Google Pay and PhonePe's payment proof UI. Then I clarified it with them. So, if you are a founder of a startup in a competitive market, make sure you roll out your MVP to capture the market. You can always iterate with feedback.

3 Replies

Replies (3)

Anonymous 3

Hey I am on Medial • 6m

The idea is to always just focus on Iteration Based on Feedback

Anonymous 2

Hey I am on Medial • 6m

Yeah bro even if a new app has better features, people tend to stick with what they know, making market penetration crucial

Anonymous 1

Hey I am on Medial • 6m

First mover advantage is everything

Recommendations from Medial

Deep Makhasana

Hey I am on Medial • 3m

Tired of sharing your QR Code or UPI ID manually? Generate a secure UPI payment link in just a few clicks and start receiving payments instantly. Works seamlessly with Google Pay, PhonePe, Paytm, and all UPI apps. https://upi.liveyst.com/

2 Replies

Chamarti Sreekar

Passionate about Pos... • 5m

UPI Market Share,December 2024 1- PhonePe - 47.7% 2- Google Pay - 36.7% 3- Paytm - 6.87% 4-Others - 8.73% Phonepe alone have almost 50% market share.

1 Reply

Vishu Bheda

AI did the magic • 10m

🚨 Market Share of UPI Apps (July 2024) • PhonePe - 48.3% • Google Pay - 37% • Paytm - 7.82% • Others - 6.88% CRED is Now The 4th Largest UPI Player.

1 Reply

Inactive

AprameyaAI • 10m

🚨 UPI market share in July, 2024. (NPCI) PhonePe - 48.3% Google Pay - 37% Paytm - 7.8% Others - 6.9% What do you use?

4 Replies

Piyu

....... • 1m

UPI Transactions Reach 17.89 Billion in April 2025; PhonePe and Google Pay Lead, FamApp Climbs to Eighth Position.💪🏻

1 Reply

PRATHAM

Experimenting On lea... • 1y

Google Pay + Paytm = PhonePe 💥 What made PhonePe succeed in this market with such competitors❓ Reply what you think about it 🤔👇

26 Replies

Chamarti Sreekar

Passionate about Pos... • 4m

Walmart owned UPI payment giant PhonePe to enter Indian share market soon! Currently very basic proccess of IPO (Initial public offering) works are going on from PhonePe side. When PhonePe gets complete approval from SEBI, They share their complete

1 Reply

VCGuy

Believe me, it’s not... • 1y

A few days ago, Flipkart introduced its new UPI service, Supermoney. ⏮️The interesting part: Let's go back a few years - Dec, 2015: 3 former Flipkart exec's start PhonePe. Apr, 2016: Flipkart acquires PhonePe for $20 M. Aug, 2018: Walmart acquires

5 Replies

PonGangaiRaman NKS

Front End Developer • 4m

Hi Everyone, I'm currently working on a fintech app which supports payment gateway like PhonePe, GPay, Paytm. We're not into payment gateway but we need to support Peer-to-Peer(P2P) and Peer-to-Merchant(P2M) transactions in our app. I tried implement

3 Replies

Kimiko

Startups | AI | info... • 2m

🚀 UPI hits historic highs in January 2025! PhonePe leads with 48.4%, Google Pay follows at 36.9%, and Paytm holds 6.9%. 📊 Over 16.99 billion transactions worth ₹23.48 lakh crore — marking the highest figures recorded in any single month since UPI's