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What Do Platforms Expect From You to Help You Succeed? The Algorithm Is Easy, But We Never Understand It Let’s face it—the algorithm feels like a mysterious force working against us. But it’s really simple. It’s all about the platform’s audience.

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Sairaj Kadam

Entrepreneur • 5m

Hey, you know what? While posting this, I was researching algorithms, and something clicked. I kept wondering why my posts aren’t performing like before—they used to be brilliant. People say, ‘Just post, don’t think too much,’ but I don’t fully agree. If you’re starting now, here’s my take: don’t overanalyze, but observe. For example, on Medium, I noticed only 10-15 creators dominate the trending page because their content engages most. Figure out what they’re posting—news, business, etc.—and pick your niche. If it’s marketing, break it into subtopics like how-tos or trends and build on them. Timing is key too. For me, 4 PM works best for engagement. Or check the ‘recent’ section on Medial and post when activity is high. Analyze, adapt, and stay consistent—that’s how you grow. What’s your take on this?"

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