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Harsh Dwivedi
•

Medial • 6m

Why do Reddit, Quora, Substack, Clubhouse, Medium and many more such apps list themselves in the News Category? Is it because it’s a relatively easier category to be on top or a category that has more impressions?

Anonymous 1

Hey I am on Medial • 6m

Former App Store Optimization manager here. It's absolutely strategic. News category has lower competition for rankings compared to Social Networking. Top social apps need 500k+ daily downloads to crack top 10 in Social, while News category only needs about 50-100k. Our data showed 3x better conversion rates in News vs Social for similar apps.

1 replies15 likes

Replies (1)

Harsh Dwivedi
•

Medial • 6m

Totally understandable. That’s what I thought

0 replies3 likes

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Most of the apps, Series A lene k baad pata chalte hai. which means - failed product. Failed at marketing. Which means no one is talking about your product. It didn't create any stirr. Especially in social media category.

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