HOW DO NEWS HABITS CHANGE WITH AGE IN INDIA? 🇮🇳 This interesting data shows how news preferences change with age in India. According to a study, HEADLINES are the most popular category across all ages, but other categories rise and fall in popularity. 1)Gen Z: Enjoys entertainment, crime, national and state/city news most. Less interested in business news. 2)Millennials: Similar preferences to Gen Z, but with a bit less interest in crime and a bit more interest in political news. 3)Gen X and Boomers: More interested in crime and national news than younger generations. Least interested in education and business news. I think Medial can be a great contributor to take business news to the top 😉 Quick Question - Why do you think Business news is the least favourite category across all ages?
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