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Why are Indian founders not excited about B2B startups. Everyone is either into AI or chatbots in B2B or else building apps and brands. Specially so much investment flowing into D2C brands that it makes me laugh. Boring B2B business generate so much

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Sairaj Kadam

Entrepreneur |Founde... • 3m

Indian startups often focus on AI and chatbots for their quick returns and scalability, as these technologies allow for faster market entry and immediate customer engagement. However, B2B markets are often overlooked due to their longer sales cycles, higher upfront costs, and the complexity of building long-term relationships. Despite this, B2B solutions, if executed well, offer sustainable profits, deeper customer loyalty, and steady growth over time. The initial effort may be greater, but the long-term payoff can be far more rewarding.

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