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Startup Basics Day 3: Building Your Startup MVP (Minimum Viable Product) So, you’ve got a solid idea, and you’ve even validated it. That’s awesome! Now, it’s time to bring it to life, but not by building the entire thing (yet). Today, we’ll talk a

It wasn’t the audience. It wasn’t the algorithm. It was the content. A D2C brand came to us thinking their targeting was broken. Their Meta ads weren’t converting — CPMs were up, clicks were down, sales were flat. Their solution? Increase budget. Ou

The Harsh Truth of Entrepreneurship 26 Weeks. 26 Chances. Each week is a window. Half of the year is already behind us. Some of those weeks you executed. Others... you watched. Here’s what this teaches us 👇 Entrepreneurship is not for the lazy.

Why a half baked IIT startup gets funded over a genius idea from your hometown📉 Ever wondered why a startup with a weak idea from an IIT grad gets funded, while a local kid with a brilliant, well thought out solution struggles to raise even ₹1? It

✈️ He Started an Airline Without a Rupee. So what exactly is your excuse? In 1984, Richard Branson had a flight canceled. Most people would complain and wait. But he? He rented a plane, scribbled on a signboard: “Virgin Airways – $39 one way to BV

How Startups Can Become World-Class Recruiting Machines Post-MVP Building a minimum viable product (MVP) feels like a huge milestone. But what comes after is even harder: scaling the company. And scaling requires people. Most founders make the mist

9 Brutal Vibe-Coding Lessons Every Entrepreneur-Builder Should Know 🚀 Sharing this for the indie hackers, solopreneurs, and midnight makers out there: 1. Lead the AI, or It Will Mislead You AI isn’t magic. It’s a co-pilot, not a founder. If you do

The Types of Marketing That Actually Matter Most marketing advice is a waste of time. They’ll throw buzzwords at you—growth hacking, viral marketing, omnichannel—but no one tells you what actually works. Here’s the breakdown: 1. Digital Marketing

It starts with a CD and a stamp. Not a pitch deck. Not a visionary memo. Just a car ride, a rant about Blockbuster late fees, and a weird little test: mail a CD in an envelope, see if it survives. That’s how Netflix got started—before the red envel