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Despite rising incomes, middle-class wage stagnation has led to cautious spending, with 55% of consumers prioritizing affordability and seeking discounts. Buy Now, Pay Later (BNPL) services are popular, with 38% of Gen Z using them, reflecting a shif

Reliance Jio hiked its tariffs in July 2024, but despite this move, the company lost approximately 10.9 million customers in the second quarter. On the other hand, BSNL managed to gain 2.9 million new users in July. This shift highlights that Indian

A recent survey conducted by LocalCircles found that 75% of India’s UPI users may discontinue using the platform if transaction fees are introduced. This highlights the immense sensitivity of consumers towards any potential charges on a service that

V-Mart's FY24 Performance With a total revenue of ₹2,806.6 crore from 444 stores across India, V-Mart continues to make strides in the retail sector. Each store generates ₹6.32 crore annually, ₹52.67 lakh per month, and ₹1.73 lakh per day, reflecting

The way we search for information is changing fast. AI tools like ChatGPT aren’t just answering questions—they’re helping people analyze, summarize, and solve problems faster than ever. This shift shows how technology is reshaping how we learn and wo

Hello everyone! Day 3 of knowing about businesses that failed in the Indian market! TATA NANO Arey yey toh tataji ke company ka product hai, yey kaise fail hogyi? Chalo let's know about it! Tata Motors made a bold move by introducing a budget-frien

Digital Payments Hit Record ₹11.31 Lakh Crore in a Day India witnessed an unprecedented surge in digital transactions during this year’s Navratri fueled by festive shopping and recent GST rate cuts. On a single day, transactions skyrocketed to ₹11.3

🚀 OpenAI’s Biggest ChatGPT Campaign Yet: Human Stories Over Tech OpenAI has just launched its largest-ever marketing campaign for ChatGPT, shifting focus from AI milestones to real human moments. Instead of showcasing “big inventions,” the ads high

Safety Innovation in the Automobile Sector - A Start-Up Opportunity Safety remains a top priority in the evolving automobile sector, and there is immense potential for start-ups to drive innovation in this crucial area. With advancements in vehicle

Do you remember them? Tata DOCOMO, launched in 2008, shook up India's telecom market with its "2GB for 48 rupees" offer. This innovative pricing, coupled with their "Do the New" slogan, quickly attracted millions of subscribers. At its peak in 2011