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BigLoot.in - Where S... • 5m

Reliance Jio hiked its tariffs in July 2024, but despite this move, the company lost approximately 10.9 million customers in the second quarter. On the other hand, BSNL managed to gain 2.9 million new users in July. This shift highlights that Indian customers remain highly sensitive to pricing, with affordability playing a key role in their choice of telecom operators.

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