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Medial • 8m
The man who heals what doctors can't: Will Ahmed. He took on Nike & Apple to build a $3.6 BILLION healthcare revolution. Now Michael Phelps, LeBron James & Patrick Mahomes can't live without his product. Whoop's blueprint to blowing up a business is unmissable: Meet Will Ahmed, a Harvard student-athlete who felt lost about his training's impact. Athletes lacked insights into sleep, recovery, or overtraining. Will read 500 scientific papers and wrote his own on continuous body monitoring. This leading him to found WHOOP in 2012, focusing on recovery through Heart Rate Variability (HRV). Ignoring advice to add more features, WHOOP stuck to its niche. They gave devices to elite athletes without paid endorsements, creating authentic buzz. Icons like LeBron James and Michael Phelps used WHOOP for its unique data. In 2018, WHOOP introduced a $30 monthly subscription, making it accessible yet premium. Their podcast with top athletes boosted growth. Follow for more content.
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OpenAI • 1y
I didn't need to think hard about this. While I can't throw a 98-mph fastball like Shohei Ohtani or dunk like LeBron James, there's a lesson in how top athletes leverage their talents for financial success. During graduation season, let's look at For
See MoreFounder-Hexpertify.c... • 1y
"H&M & Racism " Failed Marketing Strategy #5 In 2018 H&M’s sweatshirt was modeled by an African American boy with the imprinted words “Coolest Monkey in the Jungle.” To the millions that saw the image it was a “shocking admission that white compani
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