Wedding Loans: Matrimony's Genius Move 💍💸 Matrimony.com just launched WeddingLoan.com, offering loans from ₹1L-₹1Cr with EMIs up to 30 years! This bold step dives into India’s $130B wedding industry—the 2nd largest after food & grocery. Why this is a game-changer: 1️⃣ Big fat Indian weddings are evolving: multi-day celebrations, destination venues, and Insta-worthy moments. 2️⃣ Young Indians prioritize weddings over most expenses. Fun fact: 20% of 20-30-year-olds' loan applications are for weddings—more than travel or business! 3️⃣ High margins: Wedding loans have interest rates of up to 36%—a win for lenders. 4️⃣ Huge ticket size: Avg. wedding loan is ₹4.13L—higher than loans for medical, household, or business needs. Matrimony isn’t just offering loans—it’s solving a real cultural need. Weddings in India are life events, and this fintech pivot feels like a masterstroke. 💭 Thoughts? Why hasn’t the wedding space seen more startup action? Let’s discuss! 👇
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