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The gap between rural and urban spending in India has narrowed significantly over the past decade. This is according to a recent study which found that average monthly per capita consumption expenditure has more than doubled in both rural and urban a

Let's talk about India's digital landscape in 2024. While there have been significant advancements in digital connectivity, there's still a notable digital divide, particularly in rural areas. Access to reliable high-speed internet and essential digi

How can Startups grow into a support system that genuinely nurtures entrepreneurs from every background, not just by offering funding but by creating an environment that’s accessible and inclusive for everyone? What specific actions can be taken to m

1BluSmart: An electric mobility service company, BluSmart aims to transform urban transportation by providing eco-friendly electric rides. Their fleet of electric vehicles offers convenient and sustainable commuting options for city dwellers. 2CityM

Idea Alert! Required your valuable thoughts on below. Overview of the Idea: Revolutionizing Career Guidance for High School Students In India, a significant gap exists in career awareness among high school students. Many are limited to traditional,

ONE INTERESTING OBSERVATION SERIES DAY #7 Retail lending in India is heavily concentrated in Metro and Tier-1 cities due to limited reach in other areas. This opens up a significant market opportunity for digital lenders. With 65% of the populatio

FIRST POST ON MEDIAL🚀🔥 I’m super excited to share that I've been given an incredible opportunity to present a startup idea as part of our course curriculum in Creativity, Innovation, and Entrepreneurship in KIIT UNIVERSITY, BBSR. This is a group

Is Market Research Real ? Why Your Pre-Launch Research Might Be Misleading Aspiring medial-ers, That meticulous pre-startup research? I t might not be as reliable as you think. Here's why (past experiences) 1. The Research Trap • Surveys don'

Every successful business starts by solving a real problem. Am I right? Yes India’s diversity means urban customers often want convenience, while rural consumers prioritize affordability. Take Jio, which revolutionized digital access by providing af