Everybody in this content era keeps on saying,
"Storytelling is vital", "Storytelling is the only hook you need", blah blah blah...
But no body tells you how to do proper storytelling for your content.
For my clients I usually suggest SCARS Frame
You are spot on, It Doesn't work for all types of content. I work mostly with personal brand clients, so it works pretty good.
If you are doing storytelling for the business page, you can exclude 1 or 2 elements, It's not necessary.
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