Hey I am on Medial • 8m
I like the idea of a storytelling framework, but not everything needs a resolution or transformation. Some of the best stories just highlight a moment without a big ‘switch’ at the end. Could SCARS work for all types of content?
Founder & CEO at Bui... • 6m
7 storytelling formats that will make you a master Communicator and Persuader. 1 - The Classic 3-Act Structure • Setup • Conflict • Resolution 2 - Before, After, Bridge • Before = Struggles • After = Success • Bridge = Transformation 3 - Ranking F
See MoreBusiness enthusiasti... • 6d
“Stories That Convert: How to Turn Emotion Into Action with Narrative Marketing” High story conversion is the result of using storytelling to drive not just engagement, but action. It’s where a brand narrative is crafted so well that it moves the au
See MoreCollaboration Over C... • 4m
The billion-dollar freelance skill hiding in plain sight (and no, it's not AI) Freelancers obsess over technical skills while completely overlooking the one thing that turned Luke Skywalker into a cultural icon. Storytelling isn't just nice-to-
See MoreBuilding WelBe| Entr... • 5m
The Art of Storytelling in Marketing Storytelling is an ancient art form that has found a modern home in marketing. Here’s why it's so effective: Emotional Connection: Stories evoke emotions, creating a bond between the brand and the consumer. For
See MoreI help businesses to... • 8m
Everybody in this content era keeps on saying, "Storytelling is vital", "Storytelling is the only hook you need", blah blah blah... But no body tells you how to do proper storytelling for your content. For my clients I usually suggest SCARS Frame
See MoreDirector & CEO @ Exc... • 22d
Riya, founder, sought storytelling advice from consultant Vikram. He stressed connecting emotionally. He admitted the disconnect: consultants focus on ideal emotional pitches, but audiences vary – investors want ROI, customers transformation. He offe
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