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Mr Z

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Medial • 1m

90% of startups fail. The #1 killer? Not competition. It's founder stubbornness. 5 signs you need to pivot : 1. You're solving a problem that doesn't exist A great product without a real need is just an expensive hobby. Validate the problem, not just your solution. 2. Your customers are misusing your product Flickr started as a feature in an online game. But users ignored the game, only using it to share photos. Instead of pushing their original vision, they pivoted. 3. You're addicted to your original idea Your initial concept can be hard to let go. But clinging to it can blind you to better opportunities. The ability to kill your darlings is crucial. 4. You're the smartest person in every room If you're never challenged, you're in an echo chamber. Surrounding yourself with yes-men feels good but stunts growth. 5. Your industry hasn't changed in decades Kodak invented the digital camera in 1975 but hid it. Their refusal to innovate led to bankruptcy in 2012.

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