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Vishu Bheda

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Medial • 2m

Everyone laughed at Zuckerberg's "stupid" $1 Billion purchase. Now it makes more money than Uber and McDonald's combined. $100 BILLION in value from one decision. Here's how Mark Zuckerberg quietly made the best tech investment ever: The scene: April 2012. Facebook was weeks away from its IPO. Then he made a move that shocked Silicon Valley: He personally called Instagram's founder Kevin Systrom. No bankers. No lawyers. No corporate red tape. Just two founders talking about the future of social media. 48 hours later, papers were signed. But here's where it gets wild: Instagram at the time: • $0 revenue • 13 employees • Only on iPhone • No monetization plan & barely 2 years old. The tech world thought Zuck had lost his mind. Why the rush? Because Instagram had just launched on Android and got 1 million downloads in a single day. Zuckerberg realized: The future wasn't just about connecting - it was about ATTENTION. And Instagram had cracked that code.

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