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Aakash kashyap

Stealth • 4d

Do You know ❓ "PROJECT TITAN" 💡 Imagine if Apple’s next product wasn’t in your pocket but taking you across the city—hands-free. That was Project Titan: Apple’s audacious $10 billion adventure to revolutionize the car industry. This top-secret mission brought in talent from Tesla and Ford and aimed to redefine not just driving, but the very idea of a car. From 2014 to 2024, Project Titan faced twists and turns, shifting from the goal of creating an entire Apple vehicle to developing cutting-edge autonomous systems. It was a story of relentless ambition—Apple trying to blend its tech genius with automotive dreams. Ultimately, the company pivoted to focus on the AI and software powering autonomous vehicles, wrapping up Project Titan but leaving a trail of innovation and lessons that will shape its future moves. Apple may have parked Project Titan, but that $10 billion journey proves its legacy as a company willing to invest in the extraordinary. 💬

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