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Heard about Old monk(The monk that doesn't sold Ferrari)? A time ago, It was a 3rd largest rum manufacturer in the world and most celebrated rum at our country at early 60s. They sold over 8 Million per year consistently whereas their competitors o

Ever wondered why some people grab Old Monk while others reach for premium craft whisky like Amrut? 🍹🥃 Using the example let's break down the psychology of customer's needs, wants and demands🧵 1/ Needs are the basics—the reason behind wanting a

In 1855 Edward Dyre (father of infamous general Dyre) started a company called Dyre brewery to make Alcohol. Fast forwarding to 1947 a proud Indian man named Narendera nath mohan raised funds, travels to London to buy majority stake in Dyre meakin b

🔥🤯TECH A man named Stan Larkin once hit the headlines by surviving for 555 days without a heart. While waiting for a transplant, the then 25-year-old had to always carry around an artificial heart device in a backpack to pump the blood in his body

🚀 10-year-old startup replaced a 142-year-old giant. Guess who? 👀 For the FIRST time ever, a STARTUP has entered India’s Sensex 30, replacing JSW Steel a 142-year-old industrial giant. Think about it: 🛠️ JSW Steel = Backbone of India’s trad

have a vision to create an Eco system not just a Launching product and sell Be in the buyer's Heart and mind and Stand with them Tall the you and your product will not need to worry about sustainability it will be sustained till centuries,This is ho

Do you know what's the most dangerous mentality of Indian people's ? “ Till the problem comes to your doorstep you don't realize that there is a problem ” Example - Once upon a time there was a many group of Indian's who opened 5000 daily groce

Workaholics die earlier than alcoholics – study The dangers of alcohol are well known and understood. Overworking, however, is trickier because its effects aren’t immediately obvious. Yet, a 20-year study has shown that working 3 extra hours a day

Social proof is a powerful tool for building customer trust in your product or service. 👥 Imagine a potential customer visiting your website for a new SaaS product or service. They’re interested but not entirely convinced it’s the right choice. 💡

So Zomato has shut it’s “Zomato Legends” service with immediate effect as they didn’t find a market for it. So did anyone use it? how was the experience and the food quality?