Stealth • 27d
Agree to ur point but in most of the users mind, lava position themselves as a cheap(not in terms of price only) company, if they started a new sub brand then there's a potential. like you can see with nothing for low segment they launch cmf. if you ask consumer what will you choose I guess maximum of them choose cmf over lava. It's all where they position, cmf is low budget phone but still it gives premium vibes.
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