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The Fall of Gaana: What Went Wrong? Gaana, once a leader in India’s music streaming industry, was launched in 2010 and gained popularity with its vast song library and affordable pricing. At its peak, it had over 185 million users. However, intense

In 2015, Apple tried to crush Spotify with brutal tactics. They had all the power—billions in cash, the App Store, and millions of loyal users. But Spotify didn’t back down. Instead, they launched a counterattack so bold, it changed the rules of t

Why Myntra Still Has a 55% Market Share: A Case Study in Smart Strategy In India’s rapidly evolving fashion e-commerce space, Myntra’s continued dominance is nothing short of impressive. With over 55 percent market share in 2024, Myntra has managed

💡Psychology hack , every startup founder must know!! According to psychology, you're more likely to hold a grudge against the waiter who messed up your order than the chef who actually made the mistake. This is called Attribution Bias. If a Swigg