The Best Copywriting Frameworks for Each Medium Ads → PAS (Problem-Agitate-Solution): Ads work best when you show a problem, make people feel it (agitate), and then offer a solution. 2. Landing Pages → AIDA (Attention-Interest-Desire-Action): Grab attention, keep people interested, make them want the product, and then ask them to take action, like signing up or buying. 3. Sales Letters → QUEST (Qualify-Understand-Educate-Stimulate-Transition): In a sales letter, you make sure the product fits the audience, explain the benefits, and smoothly lead them to make a decision. 4. Email Campaigns → 4Ps (Picture-Promise-Prove-Push): Show a clear picture of what you're offering, make a promise, prove it with facts, and then push them to take action, like clicking a link. 5. Social Media Posts → SLAP (Stop-Look-Act-Purchase): Your post should make people stop scrolling, look at what you're saying, act on it (like, comment, share), and maybe even buy something.
Download the medial app to read full posts, comements and news.