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Hidden IP Crimes Alert! Startups, beware of lesser-known IP pitfalls like REVERSE CONFUSION. While we usually think of smaller brands copying bigger names, reverse confusion flips the script. Here, a giant unknowingly (or deliberately) uses a smalle

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Saksham

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Bebyond • 2m

Yes, reverse confusion is a real threat, especially for smaller brands. Double-checking your branding is essential to avoid being overshadowed by larger companies that might inadvertently step on your IP. It’s not just about protecting what you own - it’s about preserving your business identity in a competitive space.

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