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"Doing things that don't scale" refers to the practice of founders engaging in manual, labor-intensive tasks to acquire early customers and validate their ideas. Paul Graham of Y Combinator emphasizes that startups often need to perform unscalable actions—like personally delivering products or providing hands-on customer service—to learn from their initial users and refine their offerings. This approach helps founders understand their market better and build strong relationships, laying a solid foundation for future growth, even if it seems counterintuitive at first Perplexity said this. I'll find a good video and share that with u
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