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AMUL’s Exceptional Marketing Strategy: AMUL connects emotionally with people by using interactive content. And more than focusing on talking about their products, they bring their opinion out on grave social issues be it national or international vi

Catch "mindshare" rather than "Marketshare" Branding involves a important term called mindshare where all the brand focus on put a position of there brand in there customers mind of what they should think about that brand it can be fun , ambiti

HEY GUYS.. how good it will be starting a Clothing brand that specialized brand that focuses on quality and quality and gives customers to customize their needs through websites from all over the world.. They can customize anything they want and giv

User-Generated Content What is it? In simple, a user creating content featuring your brand product or service instead of you creating it. They do this without expecting any benefits from the brand. It's called earned media, as you are not compe

EaseMyTrip founder Nishant Pitti launches EaseMyTrip 2.0 — a bold new platform to partner with high-potential startups across travel, wellness, fintech, lifestyle & more. Get: -Working capital -Access to 30M+ customers -Tech + brand power of EaseMyT

That's why 1.5+ crore customers trust Zerodha with ₹4.5+ lakh crores of equity investments and contribute to 15% of daily retail exchange volumes

While most companies just try to show how premium their brand is, Lenskart on the other hand, played the 'TV ad' game quite differently. During the start, it firstly focused on making ads that show how local opticians lack quality and make improper