Today I have a meeting with a brand manager of a famous D2C brand working in skincare and personal care segment.
My objective is to understand how branding works in such big organizations.
Any specific question you think I should ask?
(Will share
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Anonymous 1
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Skincare is huge and diverse. Ask them how they segment their audience ā age, skin type, concerns, etc. Itāll give you insight into how brands refine their messaging for each group.
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Any specific question you think I should ask?
(Will share
See More
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