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How to Make People Want Your Product by Refusing to Sell It ? In 2007 (My Birth Year), a new luxury brand took a bold approach that seemed counterintuitiveâthey refused to sell their product to just anyone. Enter Supreme, the streetwear brand that
Weirdly, humans love feeling like theyâve 'earned' something. Itâs psychological. Waitlists, pre-orders, limited dropsâthese are just tactics to make people feel like theyâve unlocked an achievement.
Psychology!!
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