In 2016, Reliance Jio entered the Indian telecom market and flipped the script by offering something no one expectedâfree data and calls for six months. It wasnât just a marketing stunt; it was a masterclass in disruption.
Jioâs strategy was simple: See More
Anonymous 4
Stealth â˘Â 9d
While Jio's free strategy worked, it also decimated smaller players and pushed competition out, leading to fewer choices for consumers.