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#Random Thoughts - 2 So many marketing and software agencies around -it almost feels like everyone's doing it. It looks simple from the outside-just skills, clients, and go.. But if it's that easy, why don't more skilled individuals take the plunge

Why Startups Need Business Consultants: The Unseen Game-Changers Startups are fueled by passion and innovation, but even the brightest ideas hit roadblocks. Here’s why seasoned business consultants are *essential* for early-stage ventures: Avoi

I Miss When Things Just… Worked. My fridge wants a software update. My TV needs a login. My car’s touchscreen just froze. Bruh. Why does everything need WiFi now? I don’t need my blender to have a social media account. I don’t need my microwave t

Why Legal Support is Key to Business Success I'm Manindra Pandey, partner at Juristechlegal & Partner, an award-winning full-service law firm recognized by IIM Udaipur for exceptional legal services. In today’s business landscape, navigating compli

𝗧𝗵𝗲 𝗦𝗲𝗰𝗿𝗲𝘁 𝗕𝗲𝗵𝗶𝗻𝗱 𝗜𝗻𝗱𝗶𝗮’𝘀 𝗕𝗶𝗴𝗴𝗲𝘀𝘁 𝗦𝘁𝗮𝗿𝘁𝘂𝗽 𝗠𝗲𝗿𝗴𝗲𝗿𝘀 Startups love to sell the dream of building the next unicorn. But what happens when the dream 𝐜𝐫𝐚𝐬𝐡𝐞𝐬? You’ve seen it before—𝐨𝐧𝐞 𝐝𝐚𝐲, 𝐭𝐰𝐨

7 Costly Mistakes Entrepreneurs Make Because of Self-Doubt Insecurity can silently sabotage even the most promising businesses. Here are the most common mistakes business owners make due to self-doubt, fear, or imposter syndrome — and how to avoid t

𝗕𝗶𝗹𝗹 𝗚𝗮𝘁𝗲𝘀 𝗕𝗲𝘁 $𝟯 𝗕𝗜𝗟𝗟𝗜𝗢𝗡 𝗔𝗴𝗮𝗶𝗻𝘀𝘁 𝗧𝗲𝘀𝗹𝗮. 𝗘𝗹𝗼𝗻 𝗠𝘂𝘀𝗸 𝗡𝗲𝘃𝗲𝗿 𝗙𝗼𝗿𝗴𝗮𝘃𝗲 𝗛𝗶𝗺. In 2022, Bill Gates reached out to Elon Musk. His goal? 𝐂𝐨𝐧𝐯𝐢𝐧𝐜𝐞 𝐌𝐮𝐬𝐤 𝐭𝐨 𝐣𝐨𝐢𝐧 𝐭𝐡𝐞 𝐆𝐢𝐯𝐢𝐧𝐠 𝐏𝐥𝐞�

Branding & IP: A Powerful Duo In today's competitive market, a strong brand is your company's most valuable asset. But your brand is intrinsically linked to intellectual property (IP). Your logo, tagline, and even your brand voice are all protectabl

The Types of Marketing That Actually Matter Most marketing advice is a waste of time. They’ll throw buzzwords at you—growth hacking, viral marketing, omnichannel—but no one tells you what actually works. Here’s the breakdown: 1. Digital Marketing

In 2015, Ratan Tata admitted his greatest mistake in his 53-year-long career: Branding the Tata Nano as the "cheapest" instead of the most "affordable" car. For most Indians, owning a car is a luxury. Labelling it a "cheap car" ended up losing the